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November 11, 2025

Why the Consistency Club Is a Game Changer for Photography Marketing

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After years in the corporate world, I’ve found my purpose in walking beside creatives as they build businesses that feel aligned, intentional, and scalable. Together, we’ll design systems that bring clarity, ease, and flow to your everyday operations—so your business can grow beautifully behind the scenes while you stay focused on the creative work that lights you up.

System Strategist & Virtual Assistant for Established Photographers

Hi, I'm Erin!

Hey friends! If you’re a photographer struggling to actually do marketing…instead of stress about it, I can’t wait to share the Consistency Club with you! It is hands-down my favorite marketing hack for my photography clients and why it needs to be yours too. 

What is the Consistency Club?

The Consistency Club is a monthly, made‑for‑you marketing membership designed specifically for photographers by Annemie Tonken and Dayna at This Can’t Be That Hard. Each month, members get a curated collection of:

  • Members-Only Private Marketing Podcast
  •  2 Monthly Email Templates
  •  6 Monthly Social Media Templates
  •  Monthly Secret Strategy
  •  FREE Admission to Club Marketing Summits
  • Automatic Billing (Cancel Any Time)

All tailored for photographers so you can stop stressing and start creating content that actually books clients. 

Why I’m Head Over Heels for the Club 💛

  1. Built Around Photographer’s Actual Needs
    These templates and blog outlines aren’t generic; they’re built on what you actually face: holiday rushes, low‑energy seasons, or that constant scramble for referrals. Every month’s theme like “prepping for busy season” or “collecting testimonials” feels personal and relevant.
  2. Low‑Lift, High‑Impact (and Fully You)
    The Consistency Club takes the pressure off with ready‑made emails and social captions that give your marketing a serious boost without adding to your to-do list. No more blank screens. No more second‑guessing when it’s time to hit “post.” 

But here’s what I really love: they don’t just hand you a copy and call it done. Each email and caption comes with thoughtful notes on how to tweak and tailor the content so it sounds like you, your voice, your stories, your clients. It’s marketing support that’s done for you, but still feels personal and true to your brand. Low-lift. High-impact. Fully aligned with how you show up.

  1. Consistency = Momentum
    Their motto? Small, steady habits outperform occasional big pushes. The Club brings that momentum weekly reminders, consistent guidance, and easy creative lifts.
  2. Community & Support
    You’ll connect with other photographers, swap ideas, and tap into a private group built around staying accountable. No lone-wolf hustle here 😉
  3. Genuinely Amazing Humans

The Consistency Club isn’t some faceless content mill. It’s built by real women, creative, thoughtful business owners (Annemie Tonken and Dayna Schaaf) I trust enough to invest my own money with. They genuinely care about helping photographers show up with ease and integrity and it shows in everything they create.

Built for Flodesk? Say Less.

My pulse might have started racing when I realized…they didn’t just toss in email templates and hope they work for everyone. They went the extra mile and created Flodesk-specific training and one-click templates literally made to drop straight into the platform I already love (and use daily). 

No formatting weirdness. No design headaches. Just beautiful, on-brand emails ready to go with a few clicks. 

It feels like the Club was made with Flodesk in mind and as someone who’s a little obsessed with how easy and pretty Flodesk makes everything? That alone makes the membership feel like a total win.

Even if you’re not on Flodesk (yet!) everything inside the Club is still super user-friendly. But if you are? You’re in for a treat. 

Ready to Book More Clients with Ease?

If you’re looking for marketing support that’s thoughtful, flexible, and actually doable the Consistency Club is 100% worth checking out. Whether you’re showing up regularly or just trying to get back into a rhythm, it gives you the tools (and gentle nudge) to keep going.

👉 Click here to join the Consistency Club and get everything you need: email templates, social media templates + captions and, coming soon, the shiny new Blog Tool. Let’s close those inbox tabs and open client calendars instead.

Affiliate note: I do receive a small referral if you join through my link but I only share tools I genuinely use and trust. Always.

P.S. Want more behind-the-scenes support? Grab my free systems guide or head to the resource page for more tools I love.

Until next time, keep creating (and showing up)!

With smiles,

Erin

I’m a creative systems VA who loves turning chaos into clarity. I geek out over workflows and automations, all so you can focus on your craft—not the constant to-dos.

Hey there,
I'm Erin Wissig

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